← Today's brief

Research · Updated 21 Oct, 09:30 am IST

Report: Southeast Asia digital economy to reach $368 billion in 2026

Image: Google AI Blog

Why it matters for readers: It explains that more people are using generative AI and that this trend is linked to faster digital economic growth in the region.

  • Generative AI is used by 243 million people in Southeast Asia, equal to 58% of the working population.1
  • The region’s digital economy is projected to reach $368 billion in gross merchandise value (GMV) in 2026, up 17% year‑on‑year.1
  • The e-Conomy SEA 2026 report says the digital economy is on track to exceed $1 trillion by 2035.1
  • The report expects a 60‑fold surge in regional AI usage over the next five years, driven by growing confidence in agentic commerce and token‑based measures of the AI economy.1

Get a brief like this every morning

Uzha reads hundreds of sources and gives you the stories that matter for your work, with every source linked. Free.

Get started