Agents · Updated 19 Oct, 11:52 pm IST
Personal AI agents are changing how the web is used and blocked
Why it matters for readers: If you use AI helpers, expect them to act quickly and sometimes be blocked by sites that weren’t built for automated agents.
- Apps such as OpenAI’s Dots and Meta’s Muse have unleashed personal AI agents at scale.1
- Meta’s Muse was downloaded 5 million times in its first month.1
- Agentic web traffic tripled from August to September.1
- Many websites are blocking AI agents that users send to perform tasks like booking or negotiating.1
- Because agents act on behalf of individuals at machine speed, they are creating a third category of web visitor distinct from traditional bots and humans.1
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