Business · Updated 19 Oct, 02:03 pm IST
CleverTap co-founder urges marketers to adopt autonomous real-time decisioning
Why it matters for readers: It shows the difference between flashy AI tools and systems designed to actually improve business performance.
- Anand Jain spoke at TechSparks 2026 about the limits of basic generative AI for marketing teams.1
- He recommended adopting autonomous, real-time decisioning systems to drive business profit.1
- Jain contrasted simple productivity tools with systems designed for real-time decisioning and measurable results.1
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