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Business · Updated 29 Oct, 03:46 pm IST

Google says AI search queries grow but monetize less, hurting ad revenue growth

Image: The Decoder

Why it matters for readers: It explains why more AI use doesn't always mean more money for companies like Google right away.

  • Search revenue grew about 12% in Q3, missing analysts' 15% expectation.1
  • Google executives said strong growth in AI-mode queries had an impact because those queries monetize less.1
  • Google reported Google Services revenue rose 11% to $96.3 billion and search and related ads increased 12% to $63.4 billion.1
  • The company plans to expand its ad program for chatbot experiences in the U.S. and internationally to monetize AI interactions.1
  • CEO Sundar Pichai said the Gemini app has reached one billion users, noted during the earnings discussion.1
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